The Pizza Chain Papa Johns has endured some challenging times recently. Despite a number of mistakes by previous leadership the company is moving forward thanks in large part to current CEO Steve Ritchie. Ritchie has taken the bull by the horn showing he is willing to do whatever it takes to keep Papa John’s at the top of the pizza world.
Steve Ritchie’s first movie proved to be incredibly intelligent. Ritchie chose to pen a letter to Papa John’s customers ultimately apologizing for recent mistakes by the company. Ritchie’s letter began his letter by making it clear that racism and insensitive language would not be tolerated at any level of the company. Ritchie went on to express that Papa John’s success is based on their family. They value all of their team members and franchise including the diverse nature of these groups. They are all committed to providing customers great service and even better pizza.
Steve Ritchie wants customers to know that Papa Johns has a specific plan in place to improve their company. He outlined many of these plans in his letter. Papa Johns will bring in outside experts to help evaluate the culture and diversity of the company. Senior management members will be on the road listening to customers and getting feedback. The company will be transparent in all that they do. They want their customers to know the vision of the company moving forward.
Steve Ritchie’s move was very wise. His letter showed empathy and vulnerability. He distanced himself from the mistakes of previous leaders and pinpointed a specific plan to help the company move forward. Ritchie’s letter was a clear effort to begin the recovery process and keep customers. Although the road is just beginning, Steve Ritchie is off to a good start in his new position as company CEO.