Carlos Alberto de Oliveira Andrade Growth Over the Four Decades in Brazil

CAOA was founded back in 1979 by Carlos Alberto de Oliveira Andrade. The firm has created a wide reputation for itself when it comes to automobile manufacturing and distribution in Brazil. Currently, Carlos Alberto de Oliveira Andrade hails as the acting chair on the Board of Directors of the firm. The firm was built from the ground up to one of the largest car dealers in Brazil.

It was started when Dr. Carlos ordered the Ford Landau through a local Ford dealership back in Campina. But due to financial woes, the firm went insolvent and failed to deliver the Ford Landau to Dr. Carlos. As part of the compensation plan, the Ford dealership was passed on to his as repayment for the Ford Landau.

It took a lot of groundwork for Carlos Alberto de Oliveira Andrade to stabilize the Ford dealership. Dr. Carlos was an accomplished and retired medical practitioner in Brazil. But in a matter of close to five years, the Ford dealership had done tremendously well. It transitioned into the largest Ford dealership in the country.

Another business opportunity presented itself in 1992 after the ruling out of the prohibition of importation of vehicles in Brazil. Dr. Carlos was quick to pick up a partnership with the Renault brand. The partnership was lucrative and in a matter of a year it led in terms of sales of the imported cars.

With the innovation undertaken by CAOA, the Subaru brand announced in 19998 CAOA as their exclusive importer of the brand. This led to the tripling of sales in the same year. The following year saw CAOA attain the representation of the Hyundai brand. The brand led in terms of sales in Brazil, especially with the Tuscon model.

CAOA constructed the first fully dedicated Hyundai manufacturing plant in Brazil dubbed the CAOA Automobile Assembly. The success of the plant saw Carlos Alberto de Oliveira Grande land the Entrepreneur of the Year award by the IstoE Dinheiro magazine firm.

The firm has won a number of accolades such as the “Most Admired”, “Good DOER Company “and many more. Through a partnership with the Chinese Chery, CAOA launched the CAO A Chery manufacturing plant.

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